RL Reklama
Radluka · Radek Łukasiewicz · 2025
A compact, six-weight display sans released in 2025, drawing on the wood type tradition of historical type specimen back pages, with rounded corners and angled terminals that lend it expressive personality.
About
Rooted in the large-size letterforms found at the close of old type catalogues, RL Reklama borrows the quirks and bold character of wood type while retaining a sans-serif structure. Open counters with varying terminal cut angles create a space-efficient appearance without resorting to conventional condensing. Six static weights plus a variable font make it a flexible tool for attention-demanding headline work.
Classification
A compact display sans inspired by the large wood type faces found on the closing pages of historical type specimens. Its sans-serif DNA is modified by rounded corner treatments, open counters and angled terminals that give it a distinctive display character distinct from conventional grotesques.