MegaMegaTypeType
A condensed reverse-contrast display typeface drawn by Christian Schwartz between 2019 and 2020, originally commissioned by art director Richard Turley for use across Barneys, Interview and other projects.
About
Sparked by Swiss roadway lettering documented in Armin Haab's Lettera, Proxy diverged from that source into its own visual territory during its development. The condensed proportions and reversed stroke contrast give it a distinctive, slightly unruly presence suited to editorial and retail contexts. Released through Commercial Type's Vault, character set completeness varies across styles.
Classification
A condensed reverse-contrast display face with roots in Swiss roadway lettering, placing it firmly in the display category with an unusual optical inversion of expected stroke weight relationships.