A brush-inspired display typeface rooted in Edwin W. Sharr's Flash (1939), developed at ParaType in 1992 for advertising and poster use.
About
Designed by Gennady Baryshnikov for advertising and display typography, Inform draws on non-joining brush calligraphy for its energetic letterforms. The Bold style traces its origins to Flash, a 1939 typeface by Edwin W. Sharr, while additional styles were developed at ParaType (ParaGraph) in 1992 by Vladimir Yefimov and Alexander Tarbeev. The family spans three styles: Book, Bold and Shadow Bold.
Classification
Inspired by non-joining brush calligraphy and rooted in mid-century American display lettering, specifically Edwin W. Sharr's Flash (1939). The letterforms are lively and informal, placing it firmly in the display/brush category.
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