Mad
NoonFont · Hesam oddin bagherian, Shahrzad Akbari · 2025
A single-weight Arabic display typeface combining bold geometric construction with Thuluth calligraphic references and beetle-inspired letterform deformations, suited to headlines and poster work.
About
Mad is built on simple geometry but departs from pure abstraction through its Thuluth calligraphic origins and the organic distortions drawn from beetle body shapes. The result is a sharp, legible display face that supports Persian, Arabic, Urdu, Kurdish and English. At a single weight, it is uncompromising in its focus on visual impact over versatility.
Classification
A bold, sharp display typeface with geometric construction and strong visual presence, designed for titles and headlines. Its calligraphic reference to Thuluth script and beetle-inspired letterform deformation place it firmly in the display category with a geometric-organic subcategory.