MegaMegaTypeType
A Korean-Latin display typeface whose staggered baselines for Latin characters derive from the modular syllabic structure of Hangeul, originating from a poster using 'haha' and 'lol' characters to form a smiling face.
About
Designed by Paula Scher and Kirstin Rocke-Huber under the direction of the AG Typography Institute, this typeface translates the compositional logic of Hangeul syllables into the Latin alphabet by varying the baseline positions of upper and lowercase characters. The result is a typeset texture with a distinctly musical or rhythmic quality. The font covers the full Hangeul syllable set of 11,172 characters alongside a Latin range and extensive symbol set.
Classification
A display typeface with a modular construction derived from Hangeul syllable composition, featuring deliberately staggered baseline positions for Latin characters to create a rhythmic, playful effect. Its structural logic is rooted in Korean script rather than conventional Latin typographic conventions.