Gopher
Adam Ladd Design · Adam Ladd
sans-serifreverse-contrast geometric sansitalic
A geometric sans with an unusual reverse-contrast structure, tuned across Text, standard and Display optical sizes.
About
Gopher takes a quirky reverse-contrast approach to the geometric sans, with Text offering the most minimal contrast and Display the most dramatic. Eight weights with italics run across all three cuts.
Classification
A geometric sans built on reverse contrast rather than the usual thick-thin pattern, with Text and Display cuts tuning the contrast for different sizes.
Weights
HairlineThinLightRegularMediumBoldBlackHeavy
Optical sizes and widths
TextstandardDisplay
Family
Gopher DisplayGopher Text
Languages
Latin
Tags
reverse-contrastgeometricsans-serifbrandingeditorial