Wittaya
Katatrad · Thanarat Vachiruckul, Parin Rungpattarathakun · 2018
A bilingual Thai and Latin slab serif from 2018, developed to bridge the gap between looped and loop-less terminal styles in Thai typography.
About
Wittaya adapts slab-serif elements to replicate the loop terminals characteristic of traditional Thai handwriting, offering an intermediate option for designers who need a typeface that references calligraphic Thai convention without fully committing to looped forms. The family spans five weights from ExtraLight to Bold, covering both Thai and Latin scripts. It is positioned for brand and editorial use where legibility and cultural legibility are both priorities.
Classification
Wittaya is classified as a slab serif due to its incorporation of slab-serif elements to represent the loop terminals of traditional Thai script, positioning it between looped and loop-less Thai type conventions.