Fields
Adam Ladd Design · Adam Ladd
serifcasual retro serif

A casual retro serif with rounded serifs and teardrop terminals, spanning three optical sizes from text to an Ultra-weight Big cut.
About
Fields blends a 1970s vinyl-record warmth with modern proportions across eight weights. A variable font and dedicated Display and Big optical sizes let it scale from body copy to poster-scale headlines.
Classification
A rounded-serif display face with three optical sizes (Text, Display, Big); its teardrop terminals and casual tone place it in a retro display-serif subcategory.
Weights
Extra LightLightRegularMediumSemi BoldBoldExtra BoldBlack
Optical sizes and widths
TextDisplayBig
Family
Fields VariableFields DisplayFields Big
Languages
Latin
Tags
serifretrodisplaybrandingpackaging