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Target Gift Cards

Soft Type · Kyle Letendre

View on Soft Type
scriptlettering
Target Gift Cards specimen from Soft Type

Custom lettering created for Target gift cards, directed by Kevin Lee and Riley Carroll.

About

This project involved bespoke lettering for gift card packaging for the American retail chain Target. Kyle Letendre handled the lettering under the art direction of Kevin Lee and Riley Carroll. The page offers little technical detail beyond the project's scope and credits.

Classification

Custom lettering work for gift cards rather than a released typeface; the page describes hand-lettering commissions rather than a retail font product.

Languages

Latin

Tags

letteringcustombrandingretailamericanscripthand-lettered