Equator
Reber R41 · Aldo Novarese · 1977
A 1977 display typeface by Aldo Novarese, distinguished by a thin horizontal line bisecting each letterform to evoke the Earth's equatorial line and ease the eye across the text.
About
Designed for Reber in 1977, the typeface uses a fine midline stroke running through every letter to create a distinctive optical rhythm that draws the reader's eye smoothly along the baseline. The effect makes it particularly suited to logotypes, headlines and large-scale visual compositions. It is a characteristically inventive piece of Italian type design from one of the twentieth century's most prolific type designers.
Classification
A display typeface with a distinctive horizontal midline running through each letter, creating a strong optical effect. The linear, geometric construction and visual trick place it firmly in decorative display territory.