Algam C
Lettersetal · Matt Burvill · 2023
The most structured of the Algam series, with squarer curves and higher stroke contrast for sturdy headlines and text.
About
Algam C sits at the formal, workhorse end of the Algam spectrum. Squarer curvature, higher stroke contrast and a double-storey 'a' give it a no-nonsense quality suited to headlines and text where authority counts. Nine weights from Hairline to Black with matching italics and variable font support complete the family.
Classification
The most structured and traditional of the Algam series. The double-storey 'a', squarer curvature and higher stroke contrast align it with the neo-grotesque tradition rather than humanist sans. The specimen tagline 'Heavy Duty Cutie' acknowledges its strength-first character while the rounded terminations stop it reading as purely cold.