Shamgod
Latinotype · Alexis Navarro, Latinotype Team · 2025
An ultra-condensed display grotesque with sharp diagonal cuts, designed for sports branding and streetwear aesthetics rooted in 1990s and 2000s urban culture.
About
Shamgod pairs a compact, high-impact form with sharp diagonal terminals that give it a distinctly aggressive quality suited to headlines, logos and poster work. The nine-weight range with matching italics — 18 styles in total — provides enough variation for cohesive brand systems. Its proportions and attitude align it firmly with the visual language of sport and streetwear rather than general editorial use.
Classification
An ultra-condensed display grotesque with sharp diagonal cuts and high-energy character, designed explicitly for headlines and branding rather than continuous text.