Neue Swiss
An eight-weight Swiss-inspired grotesque with ink traps and stylistic alternates, aimed at brand designers working across packaging, editorial and digital interfaces.
About
Drawing on the principles of Swiss graphic design, Neue Swiss offers a range from Hairline to Black, each weight including a matching italic. A 2025 update introduced subtle ink traps, rebalanced letterforms and clean curves intended to improve legibility at smaller sizes. The family is positioned primarily for brand identity work, lifestyle packaging and editorial layouts.
Classification
Described as Swiss-inspired, Neue Swiss follows the neo-grotesque tradition of clean lines and rational proportions typical of mid-century Swiss typography. The design incorporates ink traps and stylistic alternates, situating it as a contemporary grotesque.